Become part of the Converse Team
Converse is a place to explore potential, break barriers and push out the edges of what can be. The company looks for people who can grow, think, dream and create. Its culture thrives by embracing diversity and rewarding imagination. The brand seeks achievers, leaders and visionaries. At Converse, it’s about each person bringing skills and passion to a challenging and constantly evolving world to make things better as a team.
Role Purpose
Drive the end-to-end success of Converse China Digital business, define the long-term digital strategy, optimize P&L performance, and serve as the key liaison between platform partners and Converse
Key Accountabilities
Strategic Leadership & Business Growth
- Set the 3-year vision and annual operating plan for China digital business, ensuring alignment with the brand’s global and Converse Asia business objectives.
- Manage the P&L (GMV, margin, ROI) and allocate resources to maximize revenue and margin performance.
- Transform and drive China digital business premiumization from promotion driven channel to full price direction
- Identify white-space opportunities where applicable (e.g., new sports, new store models, livestream ecosystems, new omni channel capabilities, etc.) to expand market share.
Team & Organizational Management
- Lead, mentor, and scale a high-performing team of 20+
- Foster collaboration with internal stakeholders (Marketing, Merchandising, Planning, Finance, Ops, Legal, etc.) to align on product launches, pricing, and inventory strategies.
- Drive talent development and succession planning to build a future-ready e-commerce team.
- Develop omni channel capabilities and extend to integrated marketplace
Platform & Partner Governance
- Serve as the executive sponsor for relationships with platforms, negotiating annual agreements, priority critical moment (e.g., 11.11, 618), and data/tech integrations.
- Oversee third-party partners to ensure execution excellence and cost efficiency.
Qualification and Skillset
- Experience: 10+ years in e-commerce/digital commerce, with at least 5 years in a senior leadership role managing large teams.
- Proven track record of scaling E-commerce businesses for premium/lifestyle brands (sports, apparel, or luxury preferred).
- Commercial Mastery: Deep expertise in marketplace P&L management, pricing strategies, and trade investment optimization.
- Stakeholder Influence: Exceptional ability to align global/regional executives, local teams, and external partners (platforms) toward common goals.
- Language: Native Mandarin and business-fluent English required.
- Leadership Traits: Entrepreneurial mindset, resilience in fast-paced environments, and passion for sports/athletic/style culture.
HOW WE HIRE
1. Apply
Our teams are made up of diverse skillsets, knowledge bases, inputs, ideas and backgrounds. We want you to find your fit – review job descriptions, departments and teams to discover the role for you.
2. Meet a Recruiter or Take an Assessment
If selected for a corporate role, a recruiter will reach out to start your interview process and be your main contact throughout the process. For retail roles, you’ll complete an interactive assessment that includes a chat and quizzes and takes about 10-20 minutes to complete. No matter the role, we want to learn about you – the whole you – so don’t shy away from how you approach world-class service and what makes you unique.
3. Interview
Go into this stage confident by doing your research, understanding what we are looking for and being prepared for questions that are set up to learn more about you, and your background.
