Become part of the Converse Team
Converse is a place to explore potential, break barriers and push out the edges of what can be. The company looks for people who can grow, think, dream and create. Its culture thrives by embracing diversity and rewarding imagination. The brand seeks achievers, leaders and visionaries. At Converse, it’s about each person bringing skills and passion to a challenging and constantly evolving world to make things better as a team.
WHO YOU’LL WORK WITH
Reporting into the Manager, Site Merchandising, you will closely partner with different global and local stakeholders across the organization including Digital Experience, Digital Marketing, Site Operations, Buying/Planning and Analytics departments to provide a stable and world-class e-commerce experience for Western Europe, inclusive of 13 Countries. You will join a talented team of individuals that are looking forward to work closely with you.
WHO WE ARE LOOKING FOR
We’re growing and you can grow with us. Through our digital acceleration strategy, we lead with Digital and move at the pace of the consumer. Working in a collaborative and engaging environment, you will have the chance to interact with people from different areas of the business and no day will be the same. As you continue to grow and challenge yourself, you will discover your potential can take you anywhere you want to go.
Demonstrated experience in site merchandising or a digital trading environment
Experience with data analytics tools, required: Adobe Analytics, Tableau. Preferred: Contentsquare
Highly digital savvy with knowledge of merchandising tools (Salesforce Commerce Cloud preferred)
Understanding of Ecommerce best practices or product buying cycle
Good understanding of the major components supporting a commercial/trading e-commerce site
Strong sense of ownership and accountability. With the ability to work independently while managing the schedules of multiple projects
Excellent commercial awareness with a strong interest in the fashion industry and a consumer-centric mindset
Strong organizational skills with ability to meet and manage deadlines, with high attention to detail
WHAT YOU’LL WORK ON
The Site Merchandiser will deliver a world-class site experience for Converse.com, which inspires new customers and builds loyal and lasting relationships with existing customers. Working cross-functionally, you will partner with local stakeholders such as Buying, Planning, Site Experience, and Analytics to deliver an on-site merchandise strategy through product storytelling. You’ll use customer insights and data to execute on-site improvements in your line of business through category pages, navigation, on-site search and more that drive engagement and conversion.
SITE MERCHANDISING
Execute the seasonal digital merchandising strategy for your line of business, through partnering with Buying, Planning, Brand, Experience and Analytics teams in order to deliver on category sales and conversion targets.
Following the seasonal Go-To-Market calendar, identify opportunities to optimize revenue and customer engagement through product gridwall merchandising, navigation, search, email marketing, and more.
Weekly maintenance of on-site category merchandising and features for your line of business including site search, filters, navigation, and product readiness and lifecycle management.
Regularly execute on-site content to elevate your line of business across the navigation and PLP.
In partnership with site merchandising leadership, identify opportunities to optimize the on-site experience.
Partner with Performance Marketing on your line of business, and key campaigns to optimize SEO traffic.
TRADING
Analyze your line of business financial results weekly throughout the conversion funnel with metrics such as Conversion, Add to Bag, Click Thru Rate, Product View Rate, etc.
Utilize analytics tools to identify shortfalls, drive course corrections & make recommendations to maximize conversion.
Partner with Buying and Planning to maximize inventory, ensuring in-stock position to support marketing moments and develop strategies to address underperforming categories in your line of business.
REPORTING & ANALYTICS
Run and analyze digital merchandising reports for your line of business on a weekly & monthly basis, understanding when and where to react to customer behavior.
Share back key and collaborate on key insights with local cross-functional partners such as Buying and Planning.
Support weekly/monthly/quarterly/yearly reporting moments, providing guidance on focus points and refining into a clear message for leadership review.
Partner with Analytics team to create and utilize dashboards for your line of business.
HOW WE HIRE
1. Apply
Our teams are made up of diverse skillsets, knowledge bases, inputs, ideas and backgrounds. We want you to find your fit – review job descriptions, departments and teams to discover the role for you.
2. Meet a Recruiter or Take an Assessment
If selected for a corporate role, a recruiter will reach out to start your interview process and be your main contact throughout the process. For retail roles, you’ll complete an interactive assessment that includes a chat and quizzes and takes about 10-20 minutes to complete. No matter the role, we want to learn about you – the whole you – so don’t shy away from how you approach world-class service and what makes you unique.
3. Interview
Go into this stage confident by doing your research, understanding what we are looking for and being prepared for questions that are set up to learn more about you, and your background.
